Share the pleasure of communicating with each other, enrich the knowledge of your colleagues with your experience with the enthusiasm that is characteristic of a single brotherhood across all borders.
THE GUEST ALWAYS COMES FIRST
Dedicate your work to creating a positive experience for the guest, who, having been satisfied with the communication, will return himself and bring other guests.
SOLIDARITY AND MUTUAL ASSISTANCE
The entire Clefs d'Or chain is only as strong as its weakest link. Be open to questions from your peers and offer help.
RESPECT FOR COMMITMENTS
Keep your word: I say, I do, and I follow through. Maintain integrity under all circumstances.
STRIVING FOR PERFECTION
I want to get better every day. I want to do everything at the highest level.
DELICACY
I see, I hear or I know… and I remain silent.
BE AN EXAMPLE
A personal example is worth more than a hundred speeches. I demand much more from myself than others expect from me.
